SYS PR works with a select portfolio of clients. We focus on giving our clients personal attention, from conception to completion. With our ever changing media landscape, we are dedicated to creating innovative PR solutions alongside strategic brand partnership to create new ways to be seen and heard. Consumers are now media savvy, so alongside the traditional PR methods we present, SYS also looks at other opportunities to create a presence and awareness for our clients. The smart brands have to engage with their target audience in their space where they are sharing, liking and experiencing.
"We want to talk to them not at them".
Simone Young Smith
An award winning, media relation's expert and business owner with nearly 20 years of experience. Previously co-owner of Slice UK. The agency started as a music PR agency but quickly made a big bang with many firsts, using creative marketing tools to gain attention including sponsorship, events and guerilla marketing.
Brand clients included Nike, 3 Mobile, X-Box, Levis and Radio 1 to name a few. At Slice Simone was integral in constructing brand deals with a host of major recording artists such as Lauryn Hill, Destiny's Child, Outkast and Paul Oakenfold. Music clients included, Jay-Z, Craig David, Ministry of Sound, Pete Tong and many of the worlds top DJ's. Slice was sold to the Engine Group.
Based in LA, SYS now works with an exclusive rooster of life style brands.
"I created SYS to enable me to work with clients that I am passionate about and, what I can achieve for them".
Simone Young Smith
